Abstract:
Autoethnography has recently become a popular form of qualitative research. Autoethnography is an ethnographic inquiry that utilizes the autobiographic materials of the researcher as the primary data and a form of self-narrative that places the self within a social context. Differing from other self-narrative writings such as autobiography and memoir, autoethnography emphasizes cultural analysis and interpretation of the researcher’s behaviors, thoughts, and experiences in relation to others in society. It included methods of research and writing that combine autobiography and ethnography. The term has a dual sense and can refer either to the ethnographic study of one’s own group(s) or to autobiographical reflections that include ethnographic observations and analysis.

Keywords: Ethnography, autobiography, autoethnography

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